Affiliate Marketing Support Helps Webmasters Earn Residual Income

The ability to earn a residual income online is easier than ever with affiliate marketing. Merchants employ the advertising expertise of webmasters to advertise their wares. In return the webmaster has a nearly unlimited potential to earn residual income.

Online businesses often receive poor reviews from people who simply don’t put the required effort into them. No business venture can succeed without some effort from the owner. Affiliate marketing is one of the few businesses that offer a nearly unlimited income potential.

Residual Income

The term “residual income” refers to money earned without direct involvement or effort. Affiliate marketing offers residual or passive income opportunities for marketers and merchants alike. Both parties benefit equally from single efforts.

The affiliate merchant creates a program that allows them to compensate webmasters who advertise for them. Webmasters who promote the products and services of a merchant for compensation are called affiliate marketers.

Maximize Your Affiliate Business Potential

The number of affiliate programs a single affiliate marketer can join is unlimited. The wise decision is to promote products and services with which they are familiar. To fully maximize the earning potential of an affiliate marketing business, one must be able to pre-sell.

Pre-selling techniques may include reviews, online community involvement or article marketing. Consumers head to the Internet for information about the products and services they buy. Create a website that answers their questions and convinces them to make a purchase by simply clicking your link.

Articles, forums, blogs and online communities allow marketers to spread the word about the products they promote while building relationships. People buy products from trusted companies and often purchase on the recommendation of a friend. Create online friendships and recommend products you promote without becoming a spammer.

Affiliate Marketing Support

Support comes in a variety of methods. Articles and other information written by successful affiliate marketers are great sources of information. Learn from others in your field and make the most of their information.

Affiliate merchants often create training materials and promotional tools. These tools are readily available from the members-only area of their website. Promotional materials and reporting tools are essential to the long-term success of any affiliate program.

E-mail Support: Merchants provide e-mail support for the marketers who promote their wares. Monthly, sometimes weekly, e-mails are sent to all affiliate marketers. These e-mails contain very important training information and promotional tools.

Training Courses: Some merchants offer full-length training courses for marketers looking for more in-depth information. Training courses cover every aspect of marketing approved by the merchant.

Interesting Quizzes: In effort to insure the marketer’s full understanding of training materials provided, some merchants require minimal scores on quizzes. Interesting quizzes created by the merchant’s marketing team guarantee that the marketer has read and understands the materials provided.

Promotional Materials: Marketing personnel employed directly by the merchant are responsible for keeping promotional materials updated. Through research and educated predictions, they discover the best links, banners and other promotional materials. They pass that knowledge along to affiliate marketers.

Reporting Tools: Quite possibly the most important part of any affiliate program is the array of reporting tools available. A successful marketer must be able to track impressions, clicks, leads, sales and commissions. Tracking every aspect of their marketing campaign allows them to make adjustments and improvements where needed.

These ideas should give you good starting point. Use your imagination and think outside the box to find other assets that will build your marketing arsenal.

Collecting on Telemedicine’s Promise, Technology Catches Up With Provider Needs, Giving Them Options

Just as technology must evolve to meet consumer needs, telemedicine has reached a pivotal point in its development that finally makes it a realistic option for senior living providers. Telemedicine talk and try-outs have long been part of resident care discussions, but only now can the technology really start making good on its promise of providing effective virtual care-bringing physicians and residents together, despite the miles between them.

It’s welcome news for senior living companies seeking innovative ways to enhance the resident experience by making medical care accessible in ways that are both convenient and cost effective. Plus, as acuity continues to rise, the need for quick and easy access to physicians and specialists grows for residents-and being able to meet that need also makes a community more competitive.

Exploring Care Options

The term telemedicine could encompass a variety of technologies, including wireless in-room monitoring systems for residents and some emergency-call systems. But on the cutting edge of those technologies is telemedicine in its truest sense-the use of audio, video, and other means to capture vital signs, transmit data between multiple locations, and facilitate virtual visits with physicians. Most technologies specific to telemedicine “seek to replicate remotely what happens in a clinical setting, a doctor’s visit, or a nurse’s visit,” says David Stern, chief professional officer of Living Independently Group, a telemedicine technology supplier based in New York City.

Traditionally, if a resident needs to see a physician, a family member must provide transportation and assistance or arrange for the resident’s community to do so. Either option can be a logistics challenge, an additional expense, and a stressful situation for the resident.

“It makes logical sense to explore the role [telemedicine technology] could have in assisted living, and in senior housing in general,” says Elizabeth Wheatley, corporate director of clinical operations for Newton, Massachusetts-based Five Star Senior Living. In addition to enhancing resident care, Wheatley also sees the long-term business benefits. “The bottom line is we want to help our residents stay as healthy as possible so they can stay with us. So I think this will help us with resident retention in the long run.” Ideally, Wheatley envisions a telemedicine system that combines video communications and clinical data. “It could allow more frequent communication between the resident, the community, and the provider. That means you might be able to identify subtle changes in their condition a little early on,” she says. Researchers at the Texas Tech University Health Sciences Center in Lubbock have shown that such a system is possible. They have been working with a local assisted living community to demonstrate a telemedicine system that incorporates a desktop audio-visual system and a hand-held camera for diagnostics. Researchers report the ability to deliver a variety of primary care services remotely that will reduce the need for in-person visits.

Testing the Technology

Since telemedicine technology began rolling out in recent years, senior living executives have been watchful of its business benefits. More than this, though, they’re intrigued by the potential boon to overall resident wellness.

“The idea that we can do some minor diagnosing through a [virtual consultation] versus sending someone to the ER just to get diagnosed for a urinary tract infection-that’s what interests me,” says Bettina Suarez-Roskosh, national director of clinical services for McLean, Virginia-based Sunrise Senior Living.

At The Arbor Company, based in Atlanta, Vice President of Quality Mary Campbell Jenkins points to a variety of in-room and kiosk-based technologies that allow residents to self-collect data and report various vital measurements such as weight, blood pressure, and even blood sugar levels. The information is recorded for caregivers and sent electronically to physicians.

This type of telemedicine technology in some ways “enforces a discipline about collecting that information,” Campbell Jenkins says. “It heightens awareness and, from a corporate perspective, it allows for a greater degree of oversight.”

On the other hand, implementing telemedicine technology isn’t as simple as buying a new gadget and using it. As with any technology purchase, the consumer assumes risks-and in the case of telemedicine kiosks, an unforeseen circumstance forced The Arbor Company to discontinue the use of such a kiosk at its community in Decatur, Georgia.

The company installed the kiosk about two years ago. Residents quickly learned to use the machines to record their own vitals, and that information was then sent to their physicians.

“It was especially helpful around issues like blood sugar, where you might see a spike on one day, when the previous 30 days were stable. So you would not make a decision based on that one moment in time,” Campbell Jenkins says.

Then outside events intervened. The kiosk’s manufacturer, Virtual Medical Care, was acquired by Intel, which in September 2008 took back the machine, citing safety compliance issues with the FDA. Intel refunded 75 percent of the purchase price. And, despite the strong initial reception, Arbor has not replaced the machine or restarted the program.

There’s a fundamental shortcoming in these systems, Campbell Jenkins says. It’s true that they can save a lot of daily effort on the part of nurses by accumulating helpful data, but that data still has to be compiled and analyzed, which can effectively erase the labor savings.

“It has great potential to help identify early signs of a change in condition,” she explains. “But it has to be managed very closely, and physicians don’t want to manage it. So then it falls back to our over-stretched clinical leaders to do it, and we are stretched too thin already.”

Arbor is testing a similar telemedicine kiosk in a South Carolina senior living community, where the company’s home health partner operates the machine in the assisted living building, monitors the data, and then alerts the director of clinical care in case of changes, such as uneven blood pressure readings. This helps cut the workload for the nurses, but it doesn’t address Campbell Jenkins’ greater quandary: Who’s supposed to pay for all this? Right now Arbor is picking up the tab to have that extra pair of clinical eyes watching over collected data, but that’s not a winning proposition for the long term.

“We have not successfully figured out how to pass the cost of that on to families,” says Campbell Jenkins. “That is not something they have been willing to pay for up to now.”

Wheatley meanwhile worries that it might be a burden to establish the appropriate links between communities and physicians. “If we have the device but the physician doesn’t, then who are you going to communicate with? I think these things need to be further developed.”

Planning for the Future

Especially given the current economic environment, most providers are looking carefully at the options when it comes to telemedicine technology. On one hand, it can work toward enhancing resident care and making the senior living experience a more enjoyable one for residents and their family members. Plus, such an offering can make a community more competitive. On the other hand, telemedicine technology requires staff training and daily monitoring-which can affect the bottom line in the long term.

“We have looked at it and looked into it, but we have not used [telemedicine technology] formally or introduced it into our buildings as of yet,” says Sunrise Senior Living’s Suarez-Roskosh.

Five Star Senior Living’s Wheatley wants to see a few more tangible demonstrations of telemedicine in assisted living settings to feel more certain about its efficacy. “I would like to see some kind of pilot study, so that we really understand the methodologies involved,” she says.

While assisted living executives have not made telemedicine technologies an integral part of their business plans as of yet, it’s clear that the wind continues to blow in that direction. Vendors say they have experienced a definite progression in favor of telemedicine.

“Three years ago, the reaction was: ‘What’s this?'” says Stern of Living Independently Group. “Two years ago, it was: ‘I think I heard about this last year at the conference, and I was looking for you.’ There is this gradual recognition building that this kind of technology can help.”

Even without video, without self-monitoring technologies, the fundamentals of telemedicine continue to fascinate. At LogicMark, a manufacturer of personal emergency response systems based in Fairfax Station, Virginia, President Mark Gottlieb points out the ability of such systems to foster a higher quality of life.

“The fact is most people in assisted living reside in their own apartments and maybe the door is closed or maybe they are in the bathroom,” he says. “With the ability to quickly communicate an issue to caregivers, the better the outcome is going to be. So it really allows people to live independently while still being just a push-button away from getting help if they need it.”

Jewelry Website Design Development – Basic Fundamentals and Requirements

In this world of growing competition, it becomes every difficult for a jeweler manufacturer or wholesaler to sell their products and make profits. This is where website design development services come into the picture. You don’t have to worry if you do not have any knowledge about designing websites. There are many companies who are experts in this field.

Basics for Jewelry Website Development:

For anything to work well, you have to be familiar with the basic things. The same rule applies for designing your jewelry website.

Budget:

Budget plays a very important when it comes to designing your website for your jewelry. You may come across many jewelry website design companies that will offer to design your website at affordable costs. You might even want to ensure that these companies do not charge extra for maintenance or construction that is required on a monthly basis.

Domain Name Registration:

Once you have decided on a jewelry website development company, the next step involves registering your domain name. There are some companies that offer tools that allow you to search for availability of the various domain names and their extensions. You might want to select a domain name that is closely related to your line of business.

Finalizing the Details for Your Website:

You’ll need to further discuss with your web developer about the important information and details that you wish to add to your website. The important things to include are the price catalogue, specifications, and shopping cart and other information related to your jewelry business.

The other information or things that you might want to include are:

Optimization of your website with SEO, to increase your search rankings

Assigning of space for receiving testimonials and reviews

Contact information for getting feedback and receiving queries

Tips on How You Can Attract More Traffic:

There is a lot of demand for online jewelry since it is very convenient to purchase online without having to personally visit the stores. Most of the jewelers create and design websites in order to promote their products online and reap profits on a huge scale.

Not all of them prove to attract a lot of customers. If you too face with such issues, then the following tips might prove helpful in attracting more customers for your website.

Your website should offer precise and correct information as well as be well designed and sophisticated

No customer will want to visit your website, if it does not have pictures of the latest designs of jewelry you have to offer

A good website design development company will always add a shopping cart option, in order to make online shopping much easier

Ensure that your website has products listed in the appropriate categories so that customers can purchase items easily

Website Design Services:

If you already have a website and are planning on upgrading it and making some changes, you can easily do so with the help of web development companies.

These jewelry website development companies not only give your website a new look, they also help you to get equipped with tools and technologies, which assist you in making changes to the description or prices in an ongoing basis.

Web Design Courses – Responding to Technological Advances

With the advent of the Web 2.0 world awaiting the next developments, IT specialists and web designers have been in increasing demand all over the world. Emerging trends such as the evolution of Web 3.0, which represents the next step in the evolution of the internet and web applications, nanotechnology and the fast paced development of mobile applications and social media development, have meant that many companies employ specialist IT and web design divisions in an effort to keep up with this ever changing environment for the utilisation generating new revenue streams and engaging with customers.

It is no longer acceptable to build a static website with a basic format, and expect it to perform well and generate results, whether it is for small to medium business, large corporations or simply a personal page. The ultimate goal of all websites is the same; they must be attractive, usable and have the ability to capture and generate high rates of traffic. These are essential metrics of modern web design.

Emerging trends in the internet world have changed the parameters of who can promote websites. Traditionally the arena of large corporations, the advent of social media and other analytical tools means that for the first time in IT’s short history, that the large corporation does not hold a massive advantage over its smaller more independent and flexible competitors. However, it is still necessary to employ the services of a web designer to ensure that you get the most out of the technologies available to you. They will be able to design the website according to consumer behaviour and psychology, which stipulates where they look on the website, how they behave and follow through site maps, along with how they respond to cues and messages that are strategically placed.

Nonetheless, the role of today’s web designer does not stop there. They must also be proficient in analytical purposes, a key determinant of the success of the website. Through the clever use of social media tools, such as Twitter, Facebook, LinkedIn, MySpace and Bebo, the website can be linked to a company’s social media accounts, with conversations emerging which drive traffic back to the original website. Many have recognised the importance of links and back links in driving traffic to their website, resulting in a myriad of businesses posting articles on one of the many sites designed to accept them, with the ability to place a few well selected links back to your site.

It is readily apparent that as a modern web designer in today’s rapidly changing world, there is much more than simply constructing a simple site and launching it on the web. Clients now demand that their web site to be interactive, containing many multimedia options, including video, interactive games and the likes. What is desired by all, however, is results. This signifies that any web designer must be competent in the skills required to drive traffic to sites they have developed, adhering to the parameters set for success using analytical software.

These skills are not just given, they must be learned. The expansion of web design jobs has been followed worldwide with an expansion in web design courses. However, not all are created equally and care must be taken in selecting a suitable tertiary institution that is at the leading edge of web design technology and trends. The rapid development of web based technologies has created excitement among educators. Evolving tools being utilised in the development of web pages has been matched with expanding variation of applications the internet is used for, many of which were not even considered possible when the internet was created. Those institutes promoting web design courses must not only be able to teach all the essential ingredients for website success, but keep on top of all the emerging trends. Only when this occurs, will you leave being completely equipped with the tools necessary to become a successful web designer.

Waiariki Institute of Technology – Whare Takiura, was established as a Community College on 1 April 1978. Waiariki is passionate about its business. It is non-profit making, but its job is to help others make profits. Waiariki is aiming to be the leading and uniquely bicultural polytechnic in New Zealand. Our role is to enable people to realise their aspirations, their goals and dreams for themselves, their family and their future – a qualification from Waiariki is a ticket to their “journey to success”.